Digital Marketing strategy & planning

Digital Marketing strategy & planning

Digital marketing strategy, digital marketing plan, objective of digital marketing strategy ,digital marketing strategy 2017,digital marketing strategy and planning

What is a digital strategy?

 A Digital strategy is a form of strategic management and a business answer or response to a business question, often best address of a part of an overall business strategic.A digital strategy is a form of strategic management and a business answer or response to a digital question, often best addressed as part of an overall business strategy.

This is setting the goals and creating the plan to get traffic and conversions. It’s all a big test of empathy. As with all marketing, the better you know your audience, the more likely you are to succeed.It helps if you have done some sales or customer service work. This puts you in touch with your prospects hopes, fears, pain points and questions they need to have answered. 


      • Digital strategy is cheaper, faster and easier to track that traditional marketing. You can easily connect with others. It cost little, comparatively to talk to people online, especially if you have their contact details email address, and you can track what is actually going on with people engaging with your marketing place a lot more effectively.
  •  It is the growing number of social media users and more people shopping online, digital marketing is slowly becoming a necessity.
  • Improved SEO Capabilities 


  Reduce Cost :-
                          Any business can develop it online market strategy for very little cost than old traditional marketing.  

Easy to measure :-

                              You can measure real time performance of your digital marketing which Clearly helps you help to measure what is working or not ?

Real time data :-

ABC approach - Always be collecting (a collection of digital tools and content).
                                                                                             - Social Market logy


There are few things I came to know so far that we have to keep in mind for Digital Marketing Strategy.

1. Brand Maintenance: Having a presence
2.Community Building: Share a passion for the category in which you are interested.
3.Influence Marketing: Identify, Monitor and Follow , than engage with them
4.Thought Leadership: Create and Share to enhance the credibility and expertise

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